Community Marketing Specialist
Decena Home Care is seeking a dynamic Community Marketing Specialist to join our growing team! You will play a key role in developing and implementing marketing strategies that raise awareness of our compassionate home care services and connect us with families in need within our community.
In this role, you will:
- Develop and execute creative in-person marketing campaigns to reach families considering home care services (e.g., attending community events, hosting informational seminars).
- Build relationships with community partners, senior centers, and referral sources within the elder care network.
- Network and connect with families at events, offering informative presentations and materials about Decena's services.
- Manage our local presence, including sponsorships with senior-focused events and collaborating with community organizations.
- Develop and distribute printed marketing materials (brochures, flyers) tailored for senior care needs.
We are looking for someone who is:
- A marketing enthusiast with a strong understanding of in-person marketing strategies and relationship building.
- An outgoing individual with excellent communication and interpersonal skills to connect with families and build trust.
- A creative thinker who can develop engaging presentations and marketing materials for a senior audience.
- Highly organized and detail-oriented, ensuring successful execution of marketing events and initiatives.
- Comfortable in a fast-paced environment and adaptable to changing priorities.
- Possesses a sales/customer service background and understands the importance of building relationships.
- Passionate about Decena's mission of providing exceptional home care services and improving the lives of seniors in our community.
- Experienced in marketing with a minimum of 2 years of experience in marketing or a related field.